Having an accurate picture of what your customers are actually buying when they visit your store whether it is brick and mortar or online is critical for developing new sales strategies.
-Evaluate why customers are buying what they buy.
- How many items are they purchasing?
- What is the cost of what they are purchasing?
Understanding what is behind the month or year-end sales numbers can lead to company changing strategy decisions. This is simple analysis yet very effective!
Thoroughly reviewing your customer lists in your business can be a game changer how you view your sales strategy.